E-commerce software is a software by which one can buy and sell products online. eCommerce also known as Electronic commerce uses the technology of internet that is used through world wide web for its transaction procedure. eCommerce includes many things such as eCommerce transactions for purchase of online items. There are mainly three types of e-commerce which includes online retailing, electric markets as well as online auctions.
“eCommerce software packages are feature rich technology applications and it enhances the way by which the web-based stores are set up and run.”
With the help of an eCommerce software, the online retailers are able to improve the design of their website and then promoting it to the buyers, this helps in providing the customers the best and the most convenient way of shopping experience.
- An eCommerce software solution provides a better range of functions and capabilities from where one can perform the online activities easily.
- An eCommerce software includes advanced search facility which makes it easier for the shoppers to look for the services they are looking for.
- An eCommerce software has an ability to add new products with their features, pictures and description accordingly.
- An eCommerce software includes the full automation of the checkout process. This include calculation of pricing and totals. Taxing, shipping and handling fee.
Centralization of Database
An eCommerce software diminishes the hassle of integration and maintenance of different systems for accounting transactions, customers data and product information. All the important information like product listings, browsing history, shipping and payment status are stored and can be accessed from a single location.
eCommerce Application Integration
An eCommerce software offers solutions to integrate a variety of applications. An eCommerce software systems includes the third party shipping service providers so that customers will be able to select the delivery option and then calculate the cost occurred during the checkout process.
Promotions and Marketing
An eCommerce software solutions provide different methods to Promote and Marketing their website and market it. An eCommerce software supports SEO strategies making the website more visible and accessible to the customers. Moreover and eCommerce software package will analyse the customer browsing and viewing pattern and then use it accordingly to improve the sales and revenue of the business.
eCommerce Website – Analysis and Reporting
Understanding the pattern of the buyer is an important and crucial factor for an eCommerce website owner. Hence to know this pattern an eCommerce software solutions provide a statistical report.
Apart from the features an eCommerce software has many advantages as well
some of them are discussed below:
Quick Start of Online Business
An eCommerce software comes with an easy to use store builder which comes with pre-built templates which helps in building your store quickly. These store comes with drag and drop functions where you will be able to build your website in minutes.
Store is always Open
One of the best advantages of using an e-commerce software is that the store is always open 24*7. There will not be any limitation to keep your store open. You will be able to sell the goods at any point of time be it day or night.
Sell it to Anyone and Anywhere
Apart from this feature you will be able to sell your product to anyone and from anywhere you want. You will be able to sell your product to any part of the location of the world.
Save your time and money
At the end of the day when you will be calculating your expenses you will be finding that the cost occured in managing the online store is less expensive than running a visible store where you have to buy or rent a place and then employee the staff and thereafter pay for the utilities. Paying for an eCommerce platform reduces the monthly expenses and maximise the profits.