Either you are selling a product or a service or setting up an e-commerce website. There are some Common Mistakes People do when setting up the Website.
Websites are undoubtedly very easy to make but at the same time the same website can become a huge disaster. The main focus of yours should be to make your website in such a way that it reflects the brand and it should have a purpose and the same purpose should be conveyed to the people easily.
Nowadays all the marketing efforts leads up to the website. There isn’t any other option. Hence one of the most important thing is to set up the website properly and correctly.
Even though website creation can be easy, but to make an online presence can be a very lengthy and tiring task. Here we will discuss some of the common mistakes that people commit while creating and functioning the website. If you will be able to avoid these mistakes your online presence can be super exciting.
No Marketing & Business Plan:
There is a common perception among people that once they have purchased a domain they will see huge traffic to their website flowing. But friends this isn’t true. This thing can be more painful if you rely on your website for income generation.
Hence it is suggested that before investing your precious time and money in making your website. It’s better to take a good amount of time in organizing a business and marketing plan.
Business plan dose not mean to have a lengthy documentation but instead you can focus on:
- The products or services you will be selling.
- Where will be your target customers and how will you be able to attract them?
- How will you be able to solve the customer’s problem?
- Having an information about the competitors and trying to find ways to tackle them.
- Last but not the least, what will your online website consist of?
Miscalculating the Work Involved
You might be thinking that setting up a website is an easy way to make money, but truly speaking it needs a lot of hard work and labor before a website can start producing results.
Website creation needs a lot of work, patience and may be little bit of mistakes in the start. Hence always make sure to give a good amount of time improving and adjusting the website according to the current trends.
Choosing the Wrong Web Hosting Provider
The worst mistake a person can do is by choosing the wrong web hosting service or a Free Web hosting service.
There are many free web hosting services available like Weebly and Blogger. But to be true these type of platforms doesn’t do any good to the website. If you don’t have your own domain name like (xyz.com) most of the people won’t even try to look at your website. Hence it is always better to have your own domain name with a paid business service.
Give a Break to Blogs
WordPress is the most common platform used for Blogs. But there are many other options available as well to build a website like Magento, Joomla. I personally feel that these options should be tried as well to build a website. WordPress can be one of the best ways to build a content centered website. But not always these type of websites drive traffic onto your website. In other words “There is a World Beyond Blogs.”
Difference Between Message and Design of Website
There is no doubt that website design should be very good and more visually appealing to the website visitors. But there should be an equilibrium between the two. A website visitor should be well aware of the message he is going to read or the video he is going to see just by looking at the design of the website.
Hope you have got an idea of the common mistakes that should be avoided. There can be more number of mistakes that people can do before setting up the website. But these type of mistakes can be controlled by us and it should be considered before Making Your Presence Online.